August 14, 2017

You have a new tablet or smartphone; or perhaps a new digital camera. So you're thinking, "I can use it to create videos for my business. My computer has a video editing program. I'll put them up on YouTube and link them to my website."

But think about it: how many "hom...

June 16, 2017

People's media habits are trending from traditional TV toward multiple, fragmented digital devices. Some say that TV – and its monopoly on audience reach – is dead.

But the issue for organizations and businesses trying to reach people on those multiple, fragmented digit...

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